Overview
Mailchimp is one of the best known email marketing platforms for small and growing brands. It keeps a contact record for every subscriber in an audience, and runs campaigns and automations off the fields on those contacts.
Connecting Crowny puts your loyalty data on those contacts, so your marketing can act on it.
Features
- Sync loyalty member data.
Points balances, tiers, join date, reward activity and more are written onto each contact and kept up to date automatically. - Build flows on member data.
Trigger automations off: loyalty events, a tier upgrade, a reward unlocked, points balance changes. - Segment your audience.
Filter by any synced field, such as points balance or tier, and send the right message to the right members.